At a time when neural networks are penetrating everything around us, and everyone is thinking about how to use them for their own benefit, there is one place they have not yet reached... Schools. That's why by September 1, 2023, we released notebooks with cheat prompts for YandexGPT, which will help children learn more effectively, faster, like cheat codes in games.
WORKBOOKS WITH CHEAT-PROMPTS
INTEGRATED CAMPAIGN
YANDEXGPT
2023
awards
RED APPLE MIXX
Case study
Three types of notebooks were released: grid, lined, and dot-grid.
A collaboration with vertex.cgi studio resulted in us creating viral content on virtual screens. Huge notebooks unfolded on buildings that look like books. The whole internet thought it was real outdoor advertising.
Integration into Roblox to reach the most relevant users - schoolchildren.